Another show/segment that never made it to air. The idea was that our economics expert Ed Conway should have his own brand; Ed's know-how is relevant to a huge range of stories and his delivery keeps you engaged even when he's covering really impenetrable topics (for me anyway, I'm not into economics... I'd have trouble even defining it).
I worked on a few concepts; one was chosen to progress to the point where I even did a film shoot with Ed for the titles/sting. In the end, the whole thing was binned for another priority. A hazard in a 24-hour news agenda.
EARLY DEVELOPMENT 01
EARLY DEVELOPMENT 02
LOGOTYPE
STING / TITLE FRAMES
STING / TITLE
